About us

Your step on the red carpet

Since 1995, DERODELOPER has been praised to be the most extended multi brand shoe- and accessory store in the Netherlands. Situated in the main fashion street of The Hague, the residence of the Dutch Royal family. De Rode Loper means The Red Carpet, besides offering the most exquisite fashion in shoes, bags and related accessories as seen on the red carpets, we also want to give our customers the glamorous feeling of attending a red carpet event.

Our beautifully appointed store is a treasure trove of the best in high fashion, with a unique selection of sophisticated shoes, bags and related accessories. The luxurious white and light interior is the ideal environment for De Rode Loper’s unique mix of both great European and American designers, including: Balenciaga, Dolce & Gabbana, Gucci, Dsquared², Givenchy, Alexander McQueen, Saint Laurent, Valentino and many others. De Rode Loper's woman is strong: she likes herself and knows she is liked. A cosmopolitan woman who has toured the world but who didn’t forgot her roots. A woman who indifferently wears extremely sexy guêpières or bras that can be seen under sheer clothes, contrasting them with the masculine pinstripe suits and white shirt or a men’s vest.

She always wears high heels which, in any case, give her both an extremely feminine and sexy way of walking and unmistakable posture. She can indifferently be a manager, wife, mother or lover but she is always - and in whatever case - thoroughly a woman. And the same is true for the man who comes to DERODELOPER. At his ease, he dresses for himself, a little hedonistic he pays considerable attention to details. He loves everything that doesn’t schematize him. He’s free and he’s successfull.

He can go to the office wearing an impeccable pinstripe suit or equally with worn out jeans and blazer. He’s a man who lays down the rules, he’s not subjected to them. 

COME IN AND EXPERIENCE YOUR RED CARPET MOMENT

DERODELOPER