Year 2014, the year that the Swedish Max Svärdh and Albin Johansson set up the launch of Axel Arigato. This socially driven luxury brand uses social media platforms to understand consumer needs, preferences and desires. Axel Arigato's primary goal is to bring people together, through the power of positivity, community and memorable experiences.
Arigato or “Thank You” in Japanese, originally means “hard to exist”. It was used to express how valuable and not easy to find something is.
Axel Arigato is available at DERODELOPER, both on the website and In-Store in The Hague.